Label Machine

Coca-Cola

The main challenge of this project was to design a printing machine for Coca-Cola banknotes, which in the final part of the process would be labelled on the mythical 1.5L Coca-Cola bottle.
Starting from references of real machines, we looked for a way to coexist the Coca-Cola aesthetics with the distinctive golden look of Ramadan.

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Credits

Main info
Agency
Team

Main info

Agency

  • Year 2023

Agency

  • Ogilvy NY

Team

  • Barraca Post. Agent & Producer
  • Noisegraph™ Creative Direction
  • Jimmy Andersson, Jose Gallardo, Carmelo Barberá & Sergio Cáceres 3D Artists

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